
Ford
ford.com ↗In their words
“Customers love our mobile service. We have over 5 thousand mobile service vans and trucks on the road and we see net promoter scores much higher for remote service. Leading to higher loyalty.”
“And with pending EPA changes, puts us in a strong position to satisfy those unfulfilled demands in the market. You see this all coming to life in improving customer loyalty and advocacy, as evidenced by our net higher net promoter scores. Our corporate reputation is also getting stronger, important to dealing with policymakers, our partners, and, of course, our communities.”
“Ford is the top truck scorer for Net Promoter Scores among automotive brands, with enthusiastic owners citing diverse truck offerings.”
NPS disclosures (6)
Ford is the top truck scorer for Net Promoter Scores among automotive brands, with enthusiastic owners citing diverse truck offerings.
Ford tracks customer satisfaction using its Corporate Net Promoter Score (CNPS) to measure owner advocacy.
Customers love our mobile service. We have over 5 thousand mobile service vans and trucks on the road and we see net promoter scores much higher for remote service. Leading to higher loyalty.
Ford reported significant improvements in Net Promoter Scores and customer satisfaction metrics in Saudi Arabia.
The improved NPS rating indicates that interns are more likely to refer others to employment opportunities within Ford.
And with pending EPA changes, puts us in a strong position to satisfy those unfulfilled demands in the market. You see this all coming to life in improving customer loyalty and advocacy, as evidenced by our net higher net promoter scores. Our corporate reputation is also getting stronger, important to dealing with policymakers, our partners, and, of course, our communities.
Retention disclosures (1)
Ford launches retention program for dissatisfied customers offering up to 10% off MSRP.
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Lighthouse companies in Automotive (makers, dealers, parts)
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.

