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NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Verticals  /  Insurance  /  Goosehead Insurance

Goosehead Insurance

InsuranceInsurance brokersInsurance BrokerGSHD
goosehead.com ↗
72
Latest disclosed NPS
22 Apr 2026
4
NPS entries
2 with a number
88%
GRR
23 Jul 2026
86%
Retention
22 Jul 2026

In their words

“We expect to achieve 86% client retention during the year”
— Mark Miller, CEO, Goosehead Insurance · Earnings call, Q1 2026 · 22 Apr 2026 · NI-458E38E
“Steep price increases over the last three years, particularly in our biggest market in Texas, have been pretty steep. NPS is a 12-month rolling average, and we have talked about expecting it to come down over time, and that is what it is doing—it is behaving like we expected.”
— Mark Miller, CEO, Goosehead Insurance · Earnings call, Q1 2026 · 22 Apr 2026 · NI-56EAF64
“Goosehead Insurance reported improved client retention at 86% in Q2 earnings.”
— reported by tikr.com · 28 Jul 2026 · NI-7638F2A

Disclosed NPS over time

Every Net Promoter Score Goosehead Insurance has published, by date.

72747678NPS 77 · 17 Feb 202677NPS 72 · 22 Apr 202672
72747678NPS 77 · 17 Feb 202677NPS 72 · 22 Apr 202672

NPS disclosures (4)

Search the database →

22 Apr 2026
NPS72

…in Force … Client Retention … Premium Retention … QTD Written Premium (in thousands) $ 1,133,953 $ 1,090,130 $ 1,000,231 Net Promoter Score ("NPS") … (1) - Corporate Productivity is New Business Production per Agent (Corporate): The New Business Revenue collected related to corporate sales, divided by the average…

— Goosehead Insurance · SEC 8-K filing · filed 22 Apr 2026 · NI-492BD1B
SEC 8-K filing ↗
22 Apr 2026
NPSProgram

Steep price increases over the last three years, particularly in our biggest market in Texas, have been pretty steep. NPS is a 12-month rolling average, and we have talked about expecting it to come down over time, and that is what it is doing—it is behaving like we expected.

— Mark Miller, CEO, Goosehead Insurance · Earnings call, Q1 2026 · 22 Apr 2026 · NI-56EAF64
Earnings call, Q1 2026 ↗
17 Feb 2026
NPS77

…> 1 Year (2) $ 34,413 $ 29,089 Policies in Force 1,900,000 1,674,000 Client Retention 85 % 84 % Premium Retention 90 % 98 % QTD Written Premium (in thousands) $ 1,090,130 $ 965,596 Net Promoter Score ("NPS") … - Corporate Productivity is New Business Production per Agent (Corporate): The New Business Revenue collected related to corporate sales, divided by the average…

— Goosehead Insurance · SEC 8-K filing · filed 17 Feb 2026 · NI-C52AD88
SEC 8-K filing ↗
17 Feb 2026
NPSProgram

So I would say it's a general affordability kind of sentiment sort of measure. We also started working in internally a CSAT score, which instead of measuring how they felt about, would they recommend Goosehead to a friend, that's the NPS score. We're starting with the CSAT score, which is how is your interaction with your Goosehead agent that you just had.

— Mark Miller, Chief Executive Officer, Goosehead Insurance · Earnings call, Q4 2025 · 17 Feb 2026 · NI-4A228F4
Earnings call, Q4 2025 ↗

Retention over time

Retention figures Goosehead Insurance has published, by date. Where several business units report, the one reported most often is shown.

84%84.5%85%85.5%86%86.5%87%Retention 85% · 19 Feb 202685Retention 86% · 22 Apr 202686Retention 86% · 22 Jul 2026Retention 86% · 28 Jul 202686
84%84.5%85%85.5%86%86.5%87%Retention 85% · 19 Feb 202685Retention 86% · 22 Apr 202686Retention 86% · 22 Jul 2026Retention 86% · 28 Jul 202686

Retention disclosures (8)

Open in the retention database →

28 Jul 2026
Retention86%

Goosehead Insurance reported improved client retention at 86% in Q2 earnings.

— reported by tikr.com · 28 Jul 2026 · NI-7638F2A
tikr.com ↗
23 Jul 2026
GRR88%

Gross revenue retention: 88% (trailing twelve months ended Jun 30, 2026) — “For the trailing twelve months ended June 30, 2026, we retained 88% of the premiums we distributed in the trailing twelve months ended June 30, 2025”

— Goosehead Insurance · SEC 10-Q quarterly report · filed 23 Jul 2026 · NI-60C518F
SEC 10-Q quarterly report ↗
22 Jul 2026
Retention88%

Retention rate: 88% (Q2 2026) — “Premium Retention 88%”

— Goosehead Insurance · SEC 8-K filing · filed 22 Jul 2026 · NI-EF5AFAA
SEC 8-K filing ↗
22 Jul 2026
Retention86%

Retention rate: 86% (Q2 2026) — “supported by an 86% Client Retention rate”

— Goosehead Insurance · SEC 8-K filing · filed 22 Jul 2026 · NI-22FBFE9
SEC 8-K filing ↗
23 Apr 2026
GRR89%

Gross revenue retention: 89% (trailing twelve months ended Mar 31, 2026) — “For the trailing twelve months ended March 31, 2026, we retained 89% of the premiums we distributed in the trailing twelve months ended March 31, 2025”

— Goosehead Insurance · SEC 10-Q quarterly report · filed 23 Apr 2026 · NI-39A972D
SEC 10-Q quarterly report ↗
22 Apr 2026
Retention86%

Retention rate: 86% (Q1 2026) — “we expect to achieve 86% client retention during the year”

— Mark Miller, CEO, Goosehead Insurance · Earnings call, Q1 2026 · 22 Apr 2026 · NI-458E38E
Earnings call, Q1 2026 ↗
19 Feb 2026
Retention90%

Retention rate: 90% (2025) — “In 2025, we retained 90% of the premiums we distributed in 2024.”

— Goosehead Insurance · SEC 10-K annual report · filed 19 Feb 2026 · NI-4192DDE
SEC 10-K annual report ↗
19 Feb 2026
Retention85%

Retention rate: 85% (2025) — “Our high degree of client satisfaction drove our 85% Client Retention rate during 2025”

— Goosehead Insurance · SEC 10-K annual report · filed 19 Feb 2026 · NI-386D341
SEC 10-K annual report ↗

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About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.