ServiceNow
servicenow.com ↗In their words
“Our renewal rate, inclusive of Moveworks, was a strong 97% in the quarter”
“We achieved a robust 98% renewal rate in Q4, highlighting the importance and value that customers place in the ServiceNow AI platform.”
“Our renewal rate remained a strong 97% and an even more robust 98% when excluding the closure of a large federal agency.”
NPS disclosures (1)
…ay increase or decrease the annual incentive program funding amount by up to 10%, subject to an overall cap of 200%. Non-Financial Performance Goals In 2025 , the Compensation Committee approved non-financial performance goals for our executive leadership as a group that align with key Company priorities, including: •
Retention over time
Retention figures ServiceNow has published, by date. Where several business units report, the one reported most often is shown.
Retention disclosures (19)
ServiceNow reports renewal rates near 98% ahead of Q3 earnings.
ServiceNow's gross retention metric is described as providing a predictable revenue floor in the SaaS business model.
ServiceNow unveiled an AI Workflow Factory to drive higher net revenue retention for enterprise customers.
ServiceNow reports 98% renewal rate and $1 billion in AI annual contract value.
ServiceNow's high customer retention provides a durable recurring-revenue base and supports customer expansion.
ServiceNow reports subscription renewal rates remain around 98%, indicating customers rarely leave the platform.
ServiceNow reports over 90% Fortune 500 adoption and 658 enterprise clients paying $5M+ annually as part of Q2 2026 guidance.
ServiceNow reports a best-in-class renewal rate of 98% in Q2 2026.
ServiceNow's renewal rate has held at 97% for six consecutive quarters, countering bear-case narratives of customer flight.
ServiceNow maintains a 98% renewal rate, reflecting sustained revenue performance and customer loyalty.
ServiceNow reported 98% renewal rates for enterprise infrastructure serving 8,700 customers.
ServiceNow's renewal rate has slipped to 97%, indicating declining customer retention.
ServiceNow reports a renewal rate of 97%, inclusive of the Moveworks acquisition.
NowVertical reports 98% renewal rate and 25% year-over-year growth in its embedded enterprise business.
ServiceNow reports 98% renewal rate alongside 25% YoY RPO growth, signaling strong customer retention despite AI-related market concerns.
Retention rate: 97% (Q1 2026) — “Our renewal rate, inclusive of Moveworks, was a strong 97% in the quarter”
Retention rate: 98% (FY2025) — “Industry Renewal Rate 98% 7 Years in a Row”
Retention rate: 98% (Q4 2025) — “We achieved a robust 98% renewal rate in Q4, highlighting the importance and value that customers place in the ServiceNow AI platform.”
Retention rate: 97% (Q3 2025) — “Our renewal rate remained a strong 97% and an even more robust 98% when excluding the closure of a large federal agency.”
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About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.