
Sirius XM Holdings Inc.
siriusxm.com ↗In their words
“Self-pay churn of approximately 1.5%, the lowest first quarter level in our history”
“One-time benefit from continuous service in Q4, which reduced our vehicle-related churn”
“Average self-pay monthly churn 1.5 % 1.6 %”
NPS disclosures (0)
No NPS disclosures yet.
Retention over time
Retention figures Sirius XM Holdings Inc. has published, by date. Where several business units report, the one reported most often is shown.
Churn (per period, as reported)
Retention disclosures (9)
Sirius XM focusing on user and subscriber retention through personalization and customer engagement.
Churn (SiriusXM self-pay): 1.4% (Q2 2026) — “Average self-pay monthly churn...1.4%...Q2 2026...1.5% Q2 2025”
SiriusXM CEO Jennifer Witz reported improvements in customer engagement, satisfaction, and retention metrics.
Sirius XM's retention strategy is gaining traction according to Q2 2025 earnings.
Churn (self-pay): 1.5% (Q1 2026) — “self-pay churn of approximately 1.5%, the lowest first quarter level in our history”
Churn (SiriusXM self-pay): 1.5% (FY2025) — “Average self-pay monthly churn … % (6%)”
Churn: 1.4% (Q4 2025) — “one-time benefit from continuous service in Q4, which reduced our vehicle-related churn”
Churn (SiriusXM Self-pay): 1.5% (9M 2025) — “Average self-pay monthly churn 1.5 % 1.6 %”
Churn (SiriusXM Self-pay): 1.6% (Q3 2025) — “Average self-pay monthly churn 1.6 % 1.6 %”
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About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.