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NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Verticals  /  Business services  /  Marketing, research & advertising

Marketing, research & advertising

39
Companies
with a public disclosure
9
Gave a number
a disclosed NPS
72
Median latest NPS
last 3 years
13
Silent
known companies, nothing published

Lighthouse companies

NIQ Global Intelligence
Marketing, research & advertising · etilize.com
NIQ
52NPS · 2026
20262026
NRR 104% · 2026GRR 99% · 2026
“Named 2026 Snowflake Retail & Consumer Goods Product Partner of the Year for helping clients transform fragmented data into trusted, AI-ready intelligence, powering faste…”
— NIQ Global Intelligence · SEC 8-K filing · filed 10 Aug 2026
Latest: SEC 8-K filing
AIME (Asia Pacific Incentives & Meetings Event)
Marketing, research & advertising · aime.events
33NPS · 2026
20262026
“AIME 2026 achieved an exhibitor Net Promoter Score of 32.6, far surpassing the industry standard of 9.6.”
— reported by travelandtourworld.com · 23 Mar 2026
Latest: travelandtourworld.com
WPP
Marketing, research & advertising · wpp.com
WPP
35NPS · 2026
Latest: SEC annual report
SPM Communications
Marketing, research & advertising · spmcommunications.com
82NPS · 2026
20262026
“SPM Communications maintains a client NPS of 82, 39% above the industry average.”
— reported by streetinsider.com · 20 Oct 2026
Latest: streetinsider.com
Ebiquity plc
Marketing, research & advertising · ebiquity.com
72NPS · 2026
“Ebiquity plc reported client satisfaction with a Net Promoter Score of +72, placing them in the top quartile of their category.”
— reported by seekingalpha.com · 3 Oct 2026
Latest: seekingalpha.com
67 Degrees
Marketing, research & advertising · 67degrees.com
88NPS · 2026
“67 Degrees, an automotive digital agency, achieved a Net Promoter Score of 88, ranking among the top tier of service-led businesses.”
— reported by am-online.com · 16 Apr 2026
Latest: am-online.com
72NPS · 2026
“An SBA pre-qualified market research firm carries a Net Promoter Score of 71.6 across 81 respondents, with minimal churn.”
— reported by websiteclosers.com · 10 Oct 2026
Latest: websiteclosers.com
Goodjuju Marketing
Marketing, research & advertising
88NPS · 2026
“Goodjuju Marketing ranks first of 91 property management vendors with a Net Promoter Score of +87.5 based on 56 client responses.”
— reported by streetinsider.com · 28 Oct 2026
Latest: streetinsider.com
LocalEyes
Marketing, research & advertising
10NPS · 2026
“LocalEyes Video Production maintains a Net Promoter Score of 9.5 and has received over 300 five-star reviews.”
— reported by prlog.org · 7 Aug 2026
Latest: prlog.org

More companies

Number of entries in brackets.

Silent

Companies we know of in marketing, research & advertising that have published nothing on NPS or retention.

Communications Consulting
Marketing & PR Services
Market Research
PR & Communications
B2B Data Platform
Marketing & Communications
Marketing Agency
Market Research
Market Research
Market Research
Market Research
Marketing Services
Marketing & Creative Agency

About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.